Oh I want to go to NYC and ride a public transportation just to experience this! With Grammys just around the corner, nominated act Macklemore & Ryan Lewis surprise a passenger-full of bus headed to Bronx with a surprise performance of their hit single Can’t Hold Us. The power duo also paid everyone’s fare. How cool was that?
Yes, it’s a stunt that is a part of an ad campaign by Grammys entitled Music Unleashes Us. Other feature artists with video clips include Eminem, P!nk with Nate Ruess and Katy Perry.
In previous years, our campaigns have focused either on the fans or the artists,” says Evan Greene, chief marketing officer of The Recording Academy. “This year’s campaign highlights the common bond between fans and artists — our visceral connection with music.
Watch what happens when Macklemore and Ryan Lewis surprise a bus full of New Yorkers: